How does Eli Schwartz approach SEO strategies for international B2B (business-to-business) companies?


May 31, 2023



Introduction: Eli Schwartz’s expertise in international B2B SEO

Eli Schwartz is a renowned SEO expert who specializes in international B2B companies. He has a wealth of experience in providing effective SEO strategies for companies operating in different regions and languages. Eli’s expertise lies in understanding the unique challenges that international B2B companies face, such as cultural and linguistic differences, and devising strategies to help these companies achieve their business goals.

Eli’s approach to international B2B SEO is data-driven and focused on delivering results. He believes in a comprehensive approach that takes into account all aspects of SEO, from technical optimization to content creation and link building. Eli’s strategies are customized to the specific needs of each company, based on a thorough understanding of their target audience, industry, and competitors.

Understanding the business goals of international B2B companies

Eli believes that the first step in developing an effective SEO strategy for international B2B companies is to understand their business goals. This involves conducting a detailed analysis of the company’s industry, target audience, and competitors. Eli works closely with the company’s marketing and sales teams to identify their specific goals and challenges, such as increasing leads, improving brand visibility, or expanding into new markets.

By understanding the company’s business goals, Eli is able to develop a tailored SEO strategy that aligns with their overall marketing and sales objectives. This may involve targeting specific keywords or topics that are relevant to the company’s products or services, optimizing their website for search engines, or creating high-quality content that appeals to their target audience.

Conducting a comprehensive SEO audit of the company’s website

Before developing an SEO strategy, Eli conducts a comprehensive SEO audit of the company’s website. This involves analyzing various factors such as the site architecture, URL structure, page speed, mobile responsiveness, and content quality. Eli uses a variety of tools to conduct this audit, such as Google Analytics, SEMRush, and Ahrefs.

Based on the results of the audit, Eli identifies areas where the company’s website can be optimized for search engines. This may involve fixing technical issues such as broken links or improving the website’s loading speed. Eli also looks at the site’s content to ensure that it is high-quality and relevant to the company’s target audience.

In the next article, we will discuss the other techniques that Eli Schwartz uses to improve the SEO strategies for international B2B companies. These include keyword research, the creation of localized content for the company’s target audience, technical SEO factors, and link building strategies, as well as measuring the success of Eli’s international B2B SEO strategies.

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