PostedJune 1, 2023
As social media has become an increasingly important tool for businesses to connect with customers, scheduling posts in advance has become an essential practice for effective social media management. Sendible is a social media management platform that allows users to schedule posts for multiple social media platforms. One key feature of Sendible is the ability to schedule posts to be published in different time zones. This article will explain how to use this feature and the benefits of scheduling posts across time zones.
Before scheduling posts across time zones, it is important to understand how Sendible handles time zones. By default, Sendible uses the time zone of the user’s account. However, users can add additional time zones to their account to schedule posts for different regions. It is also important to note that scheduled posts are published based on the time zone set for the social media platform, not the time zone of the user’s account.
Scheduling posts across time zones can have several benefits for businesses. First, it allows businesses to reach customers in different regions at optimal times. For example, a business based in New York can schedule posts to reach customers in California at a time when they are most likely to be active on social media. Second, scheduling posts across time zones can help businesses maintain a consistent posting schedule even when they are unable to post in real-time. Finally, scheduling posts in advance can save time and allow businesses to focus on other aspects of social media management.
To schedule posts in different time zones on Sendible, users must first add the desired time zones to their account. To do this, users should navigate to their account settings and select “Time Zones”. From there, users can add additional time zones by clicking the “+” button and selecting the desired time zone. Once the time zones have been added, they will be available to select when scheduling posts.
To create a post schedule across time zones, users should navigate to the “Publisher” tab and select “Calendar”. From there, users can select the desired time zone for each post by clicking on the time slot and selecting the appropriate time zone. Users can also specify which social media platform the post should be published on and include any necessary content such as text, images, or links.
When scheduling posts across time zones, it is important to consider the optimal posting times for each region. It may be helpful to research the peak activity times for each social media platform in each region. Additionally, it is important to ensure that the content of the post is relevant and engaging for the target audience in that region. Finally, it is important to review the post schedule regularly to ensure that it is still relevant and effective.
If users experience issues with scheduling posts in different time zones, there are several potential solutions. First, users should ensure that the correct time zone is selected for each post. Users should also ensure that the time zone for the social media platform is set correctly. If issues persist, users may want to contact Sendible support for further assistance.
Scheduling posts in different time zones is a valuable tool for businesses looking to effectively manage their social media presence. By understanding how to use Sendible’s time zone feature and following best practices, businesses can reach customers in different regions at optimal times, maintain a consistent posting schedule, and save time. However, it is important to regularly review and adjust the post schedule to ensure that it remains effective.